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Monthly Archives: January 2015

  • I've got a Blank Space, Baby

    Screen Shot 2015-01-15 at 5.13.25 PM

    Taylor Swift isn’t the only one with a blank space. There has been a resurgence of the presence of the negative space trend on runways and in homes recently, due to the popularity of this artistic technique.

    Negative space is the use of blank spaces on a surface in order to create shapes or an artistic form. This has been popular with artists like Piet Mondriaan and Henri Matisse, who take advantage of open space in order to create sleek silhouettes, which serve as the subjects of their artworks. These empty spaces create balance and interest, by forcing you to look just that much longer in order to see all the forms that have been created by the combination of positives and negatives. In this way, a unique image is fashioned, which draws in the viewer due to the presence of this emptiness.

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    This trend, like most in the art world, has made its mark on the fashion world, emerging in clothing prints and beauty trends. Clothing and shoes with cut outs make use of negative space in order to accentuate features of the human body that will flatter the wearer. This, in turn, creates an interesting style that is aesthetically unique.

    Like many other trends, the use of negative space began emerging in home design. The use of white and open areas in design is one way of creating intrigue in a space. This design process, too, is facilitated by maintaining a minimalist mindset while designing, so as to ensure that when open space is used, the objects that fill it play with aspects of negative space.

    Emptiness soon began filling a void that existed in the design world, making its way into pattern and fabric design and the beauty arena. With the explosion of the nail art trend, negative space took on a major role. People weren’t just designing their nails with images, they were creating a balance between negative and positive space in order to create nail art designs. As a result, each nail became a canvas, where nail artists could take on the roles of famous artists, doling out half-inch masterpieces on each fingernail.

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    Because of the popularity of this trend, art became fashion and design. Everyone was taking home a little bit of art each time they bought a cut out dress, or got a funky manicure. These negative space designs soon filled closets and homes, alike. In this way, another paradox grew from the art world: when emptiness began to fill space, negative became positive.




  • New Year, New Goals

     

    new year, new blog

    After the carols have been sung and gingerbread houses have been eaten, we were unwrapping more than gifts this holiday season. The coming of the New Year had us unpacking memories from 2014, those that defined the year, those that made it special.

    For the Map Acte 3 community, the launch of our new website was a catalyst for many of the monumental moments we’ve recalled from the past year. After the transition from a paper catalogue to one online, we have seen the continuous loyalty and support of each and every one of our customers. We have watched our artists produce beautiful works. We have strengthened our company through the hard work of our staff. This New Year, we see ourselves getting stronger, becoming positive about the future of our company because we creating it for ourselves.

    This coming year, we aim to help our customers more, no matter what your New Year’s Resolutions. If you resolve to add color to your homes, if you resolve to buy only high quality works, if you resolve to redecorate your space, Map Acte 3 is here to help. Don’t let these resolutions slip away as the weeks pass by. We can ensure that these New Year’s Resolutions are ones you can actually keep.

    Just like you, we, too, have resolutions for the year: to produce work of the highest quality, to help our customers no matter what their design needs, to create a wonderful work environment, and to do it all with smiles on our faces. As the year comes to a close, we are both grateful for the past and excited for the future.

    We wish you all a happy holiday season, and a happy New Year! Let’s work together to make 2015 the best, most beautiful year yet!




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